We launched US styling service www.JustFab.co.uk in the UK in 2012. Preparatory work included securing an expert / celebrity style panel including Rosie Fortescue from Made in Chelsea and renowned YouTube vlogger Britpopprincess. We have since launched new collections on a monthly basis, including most recently a capsule collection with Gwen Stefani. The site has over 3 million members in Europe and over 35 million members worldwide. We have delivered strong on and offline coverage every month for the last 3 years including national press, TV and consumer magazines, as well as online coverage on high traffic sites and blogs.
Consumer, Fashion, Online, Start-ups